A Site to Behold

  • Posted by marcus
  • July 19, 2008

On Highway 78 in Stone Mountain, there’s a billboard with a pair of binoculars, and a caption that reads, “Home buyers in site.” My wife thinks the incorrect usage of the word site (and not sight) was an intentional play on words. The billboard is advertising a real estate website afterall.  Something tells me these advertisers are quite that clever, and the incorrect usage comes from either to frequently referring to web sites or an over-reliance on spell checking software.

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July 19th, 2008
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Comment Number:
1
Written by:
Michael
Posted on:
July 28, 2008 at 7:43 pm

I think it’s an accidental pun, albeit a good one.

Comment Number:
2
Written by:
beth
Posted on:
August 5, 2008 at 12:13 pm

never underestimate the stupidity of the general public. that’s my motto. i say - they got lucky.